The Game Has Changed

CES, the Consumer Electronics Show is always the place to be if you want to see the newest technologies coming out in the next few years. Who thought that the crown jewel of the convention would be film distribution. Sony is coming out with a new type of media called ultraviolet. In essence it is a cloud based system. They are saying that when you buy a DVD it will be able to watch it on almost any TV, computer, or game console from many manufacturer's regardless of where you bought it. Once this comes out you will not have to buy Abbey Road seventeen times anymore. Included in ultraviolet, besides just buying the DVD you will also receive the digital rights to the movie you bought and will be stored in a cloud type account. That means that once you buy the DVD (physical or digital copy) you never need them again as long as you have a running internet connection. As of right now Apple and Walt Disney are the only two major companies that have came out and said they will not be a part of ultraviolet. Practically every other company is siding with ultraviolet including Microsoft, Hewlett- Packard, and Panasonic to name a few. How this will work can possibly change the entire way that we watch TV and movies. Starting this summer companies will let you buy a movie with the ultraviolet logo on it. You take that DVD and you register it with ultraviolet. Once that is done you can stream that movie directly to your Xbox or your Blu ray player. This will even work when you go on vacation and you want to watch the first season of Glee in your hotel room.